De Fitte Medewerker entered a tender of a major Dutch bank, and won. Together with Appalti, their story was brought back to its core: from submitting correctly and completely to strategic positioning.
Won a tender of a major Dutch bank
From submitting correctly to strategic positioning
Growth in scale and visibility after the award
For De Fitte Medewerker (“The Fit Employee”), everything revolves around one conviction: vital employees form the basis of a healthy organization.
De Fitte Medewerker helps organizations structurally strengthen sustainable employability. They do this with tailor-made programs, workshops, coaching, and strategic advice. Their approach focuses on energy, resilience, and awareness, at both the individual and organizational level.
Vitality is often only discussed once absenteeism rises. De Fitte Medewerker’s vision starts much earlier.
By paying timely attention to energy, mental resilience, and workload, you get an organization in which employees can perform sustainably. That requires a culture in which employability is part of the strategy.
Organizations that invest in this limit long-term absence, increase engagement, retain knowledge and experience, and strengthen their position as an employer.
In sectors with high responsibility and complex decision-making, this is not a precondition, but a strategic theme.
With that conviction, De Fitte Medewerker entered a tender of a major Dutch bank.
This tender was an important step for De Fitte Medewerker. The scale, visibility, and impact made the process strategically relevant.
“This was an opportunity that could influence our further growth.”
Where earlier processes mainly revolved around submitting documents correctly and completely, this tender demanded sharper positioning. How do you connect with the context of a major financial institution? How do you make clear what your approach contributes to the organization as a whole?
That is when Appalti was brought in.
De Fitte Medewerker was looking for support with the writing and guidance in positioning their story strategically.
What stood out in the collaboration was the way Appalti kept asking questions. What does sustainable employability mean for this organization? Where is the distinctiveness compared to other providers? Which elements deserve emphasis?
Those conversations created depth. The offering was translated into strategic value within the bank’s context.
“There was a moment when our story was truly brought back to its core. That’s when we felt: this stands firm.”
The strength of De Fitte Medewerker lies in the coherence between strategy, behavioral change, and measurability. That whole was presented more sharply.
The tender was therefore about programs and interventions as well as the contribution to the sustainable performance of employees and teams.
That positioning gave confidence in the process.
When the news came that the tender was won, it felt like recognition of their vision and approach.
“It confirmed that our way of working fits organizations of this size.”
The impact was noticeable. Growth in scale and visibility, and at the same time further professionalization of processes and positioning.
The process also changed the way De Fitte Medewerker looks at future tenders.
Tenders are now approached differently. More from strategy. More from positioning. With more attention to the story behind the services.
“Where we used to focus mainly on answering the questions completely, we now look explicitly at how we position ourselves strategically.”
“There was a moment when our story was truly brought back to its core. That’s when we felt: this stands firm.”
For Medi Interim, tenders were never a side issue: they shape its position in the market. With Appalti, structure entered the entire bid process, resulting in top scores and contracts won with GGD Limburg-Noord and the City of Amsterdam.
Read the caseFor this customer case we spoke with Jotham Marco, co-owner of recruitment marketing agency Brandmannen, about working with Appalti on strategic tender support: from strong content to a distinctive strategy.
Read the casePro Industry had been placing well for years, but mostly through one-off placements. In three years, the organization built a true sales organization together with Appalti, resulting in tens of millions in framework contracts and demonstrable growth of its salespeople.
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